ECCO, a world leading brand of shoes combining style and comfort, has built its success on uncompromising quality, innovative technology and the design philosophy, “the shoe must follow the foot”. ECCO is the only major shoe manufacturer to own and manage every step of the shoemaking process, and its 18,000 employees are the life force behind its products, designing, developing, producing, and taking responsibility for every detail.. As a family-owned company, ECCO has a deep sense of commitment. The social and environmental responsibility embodied in the ambitious code of conduct lies at the very heart of ECCO’s brand dna. ECCO products can be found in 4,000 branded sales locations in over 90 countries, a growth fueled by ECCO’s consistent aim of making the best shoes in the world.

ECCO has sales units in both Hong Kong and Shanghai, and works systematically to upgrade and expand its partnerships with a view to turning retail outlets and shop-in-shops into genuine ECCO shops. ECCO also owns a shoe factory and a tannery in Xiamen, China, which in total employs 3,600 people as of 2011.