Click here to register (for DCBF, DCCC and DCCHK members only)
After several years of the pandemic affecting business activities, companies are exploring more cost-efficient and result-oriented approaches to how digital marketing can help and support business growth, how to stand out among competitors, and how to avoid unnecessary spending.
The webinar will provide insights and suggestions from both macro and micro perspectives on marketing in China. Key topics will include:
-The overall Chinese digital and social landscape changes in 2022
-Tactics and suggestions on how different types of businesses can gain more visibility through marketing (including both consumer brands & B2B businesses)
-What expectations should you have for various marketing efforts, and how to measure the results
-Outlook and trends for the near future.
