Exporting Products to China via E-Commerce
Event: Partner event with Alibaba and Dansk Erhverv
Venue: Dansk Erhverv
What Chinese consumers want!
A consumer-centric approach to entering the China market.
As many international companies will affirm, selling online in China is not as easy as simply listing products on e-commerce platforms. The secret to grabbing Chinese consumers' attention is offering the right products at the right price points, combined with relevant and targeted marketing techniques. Products, pricing and marketing campaigns must be customised, localised and personalised for Chinese audiences; then repeatedly tested and adjusted to meet the changing tastes of China's increasingly hard-to-please consumers.
Join us for a one-day workshop to gain valuable insights into what Chinese consumers want. Experts will share their advice on how to leverage data from Alibaba's vast ecosystem of e-commerce, media, services and bricks & mortar channels to develop, design and market your products in the right ways.
Sustainable Development Goals & Corporate Social Responsibility - Perspective China
Event: Partner event with DCBF member Copenhagen Zoo
Venue: Copenhagen Zoo, Roskildevej 32, 2000 Frederiksberg
More information incl. sign-up will be available soon.