How to attract Chinese consumers through influencer marketing
- Published on Wednesday, 25 October 2017 12:38
The vast market of China has attracted numerous enterprises all over the world. When doing business in China, it can be a headache to promote your brands and generate sales. Fortunately, we are in the internet age in which we can gain influence quickly if we find the right solution. Working with KOLs (Key Opinion Leaders) is one of the most powerful methods you’ll need.
Beijing Consensus Challenges the Neo-liberal Global Order
- Published on Tuesday, 26 September 2017 13:00
History might record that China’s re-emergence after its World Trade Organisation (WTO) accession in 2001 marked the highpoint of globalisation; it was also one of the biggest economic events so far in the 21st century. While China has benefited from the global trade system, the ineluctable rise of this economic superpower has also brought great changes to the global trade regime. Beijing shows scant enthusiasm for multilateralism, as it generally sees the established order as an instrument of Western hegemony. As China now challenges Europe and America’s century-old status as the world’s most dominant trading and rule-setting nations, it seems keen to remould the global trade system into one with Chinese characteristics.
SDC Opening New Building
- Published on Wednesday, 13 September 2017 11:59
A house of new opportunities will open its doors when, on 25 September 2017, the Sino-Danish Center for Education and Research (SDC) celebrates the official opening of the House of the Danish Industry Foundation in Beijing. The new building has been built with the support of the Danish Industry Foundation and will serve as home for SDC’s educational and research-related activities.
Data Protection Law and Transferring Personal Data out of China
- Published on Wednesday, 30 August 2017 12:59
Complying with the fast changing data protection law in China has become increasingly important for non-Chinese companies doing business in China or targeting the Chinese market in the recent years. Especially regarding transferring personal data out of China. With the recent Chinese Cyber Security Law and its regulations on cross-border data transfer, the legislators have gradually established a comprehensive data protection framework and cross-border data transfer mechanism, which stipulates many requirements to localisation and international transfer of data. Although many technical methods are yet to be defined, it would be wise for foreign companies, that need to transfer data out of China, to already take steps to comply with the current Chinese data laws and upcoming detailed rules.
Embrace the Trend of Chinese Investments in Europe
- Published on Friday, 23 June 2017 12:07
We are standing at the threshold of what has been called China’s century. Chinese companies are taking their virgin steps of investing abroad. Should Europe be afraid of these investments or should we embrace the trend? Views are increasingly divided as the trend grows exponentially.